What is Mobile Marketing? Wait…I’ve got an app for that.
OK. I’m a little obsessed with my iPhone. I’ve had this little device for only a little over a month and I’m amazed at how much it has literally transformed the way I go about living my daily life. I find myself using various applications to do just about anything imaginable like getting walking directions [...]
Live events bring the HEAT!
Attending a baseball game is one of those great American traditions that almost everyone can relate to. These live sporting events bring opportunities for brands to have interactions and experiences with consumers while they are entertained that will have long-lasting memories and hopefully influence loyalty.
Last week, I discussed the topic of pushing the “emotional hot [...]
Embrace Hot Buttons
When I was younger, I would annoy my mother by repeating the words “Soy Sauce” over and over until she just would lose her temper and get angry with me. I would do this periodically I guess just to get on her nerves (Sorry Mom!).
We all have emotions that can be triggered by various ways. [...]
Let’s Connect:
2 Comments