Dockers.com/Freepants Promotion Gone Wrong!
Just watched a great commercial on television for Dockers during the Super Bowl …I really like these pants.
The television commercial directed audience viewers to go to http://www.dockers.com/freepants to enter in their promotion for a free pair of pants (loved the commercial by the way…pretty funny).
Anyways, here is where the promotion went wrong.
First, I pulled the site up on my iPhone. The site timed out. -even though I had 3G coverage.
Second, I decided to go to my laptop (that has high speed cable internet) and waiting for about 2 minutes for the site to download. It finally did and I got the below screen.
Dockers.com/freepants Landing Page
Dockers.com/freepants Promotion Entry Page
Dockers.com/freepants Error Message
I just wish that if a major brand like Dockers goes through all of the trouble to spend so much money on an advertisement that they are 100% ready to handle any and all traffic that the site will receive…this game has the highest ratings of any show on television year in and year out.
Please make sure you are ready for your customers. Dockers obviously wasn’t ready. I hope the thousands (or millions) of others trying to respond to their great offer weren’t as disappointed as I am.
I’ll bet this happended to a LOT of people though. We’ll see how much press this promotion gets over the next couple days.
25 Responses to “Dockers.com/Freepants Promotion Gone Wrong!”
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Had the same experience…Bummer since I always buy Docker pants ….though wow, finally something I actually use is being offered as a gift…OH WELL…
Roger- Maybe next time!
Dude…are you watching the game, or designing your site? Good job on posting this shortly after it happened. I had the same problem.
Ummm… not suprised had to know this “free-bee” was just a gimmick to get you to waste your time. The commerical only aired once.. what do you think about that?
We never made it as far as you did.
Glad I read this before I wasted my time !! Although I am verf disapointed about this gimmick!!!
Hey guys I too was not successful, bummer!
exactly the same problem.
I went to the site at 6:17 Pacific time. All went fast and well. I entered and will hear back from them on the 8th when they will let me know if I won.
Herb
The problem may have been some 1,000,000s of guys going to this site at the same exact time.
Herb
Not a good experience…Bummer since I always buy Docker pants ….though wow, finally something I actually use is being offered… I would get rid of the person responsible for the web. If you are going to advertise to an audiance that is this large then be ready to handle the traffic.
Tried twice and same problem. Bummer!
I just went to the website and they told me they would let me know something around the 8th to let me know if I had won are not.
Hey everyone…thanks for all of the comments. As for not watching the game and working on my site…to be honest, I had the laptop handy while watching and I’m just not a big WHO fan…so I spent a few minutes during the show putting this together. That’s why I took a while to reply to everyone…just watched the Saints probably put the game away with the interception for a touchdown.
I just wish I could have gotten a free pair of pants.
Appreciate everyone stopping by!
Entered about 45 minutes after the game. No problems. Yes, they say they will let you know on the 8th. Not like I planned to run out and by a pair, although I wear 50% Dockers. I don’t see a problem unless they only give away 50-100 pair. But it was a great commercial.
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I enjoyed this. Where is your contact details though?
Great post cheers, needed a few more pictures though.
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